The data is in, Southeast Queensland property values are soaring, and there’s no sign of it slowing down. If you’re looking at selling, or planning renovations and want to know how much value you’re adding in this climbing market, this article is for you. Today we’re looking into the “Golden Arc”—the Gold Coast, Sunshine Coast, and Brisbane—and exploring why now is the time to ride the wave of property growth. And if you’re dreaming of a backyard oasis, read on: a custom-designed pool might just be your secret weapon in boosting your home’s value!
Gold Coast: Shining Bright on the Glitter Strip
The Gold Coast, affectionately known as the Glitter Strip, is all set to sparkle even brighter in 2025. After an impressive 90% tail growth over the past five years, market experts predict a price boom of 10–13% next year. 2025 Property Market Outlook stated that there’s no real sign of this growth slowing down. The same report added that while middle-class market properties may soon hit their affordability ceilings, luxury properties still have plenty of room to climb. However, with limited quality homes on the market, there is a strong demand for apartments from downsizers, retirees, and interstate buyers.
Realestate.com interviewed Kollosche agency principal Michael Kollosche, who said that “buyers are prepared to pay strong prices for the right property in the right location, with the right amenity, quality finishes, and generous car parking ratios”. This means that if you’re looking for a way to increase your home’s value, amenities like garages, pools, patio covers or new renovations may be the way you achieve that goal.
Brisbane: The City on the Rise
Brisbane isn’t resting on its laurels either. Over the past 12 months, Brisbane’s home values surged by 13%, with a median house price approaching the $1 million mark. This data is mostly considering homes with standard facilities, so by adding an upscale amenity, like a custom pool, your home could standout and benefit from a price boost. SQM Research forecasts a moderate but steady increase of 9–14% in 2025, ensuring this vibrant city continues its impressive 12-year streak of growth. With a range of properties and amenities on offer, Brisbane is attracting a diverse mix of buyers eager to invest in the city’s bright future.
Sunshine Coast: A Property Powerhouse
Up the coast, the Sunshine Coast is basking in its own spotlight. Over the past five years, median house values have soared by an astounding 76%, reaching $1.14 million. While price increases may moderate slightly in 2025, growth is still expected to be robust—between 12–16%—cementing the Sunshine Coast’s status as one of Australia’s top-performing markets. With a blend of beachside charm and modern conveniences, the Sunshine Coast continues to attract buyers looking for both luxury and leisure.
Dive into Value: The Perks of a Pool in the Golden Arc
In today’s competitive market, a custom-designed pool isn’t just a luxury—it’s a strategic investment. Recent analysis shows that adding a swimming pool can boost your property’s value roughly by 7%, provided that other criteria are met.
But here’s the kicker. It’s not about plonking any pool into your backyard. Due to the need for regular maintenance and upkeep, some homeowners may be deterred from buying a property with a pool. It’s all about designing spaces that impress. Homeowners and buyers alike are drawn to pools that seamlessly integrate with the home’s architecture and offer a stylish, maintenance-friendly experience. So, a custom pool is going to give you more bang for your buck compared to off-the-shelf fibreglass pool casings. Whether it’s a chic plunge pool for a compact urban space or a sprawling family-sized pool in the suburbs, the right design can transform your property into a true showstopper.
But a great pool isn’t enough to launch your home into the high-end property market. The main deciding factor is the house itself. If you’ve built a stunning pool but omitted home renovations, well your property may not receive as much of a price hike as you would like. However, if you’re the proud owner of a well-maintained home, where someone can move in comfortably and not change a thing, well then that pool really carries its weight in generating some extra profit.
The daily weather conditions also need to be considered before building a pool with the goal being increased property value. In warmer parts of Southeast Queensland, having a pool is almost a necessity. Regions like Buderim, Upper Coomera, and Helensvale are hotbeds for pool-enhanced properties, while cooler areas see a more tempered demand.
At Environ Pools, we understand that a pool is more than just a water feature—it’s an investment in your lifestyle and your property’s future. With bespoke designs that add both style and value, we’re here to help you make a splash in the thriving Golden Arc market.
Final Thoughts
The Golden Arc is not just a geographical marker—it’s a dynamic zone of growth and opportunity. Whether you’re in the bustling streets of Brisbane, the shimmering neighborhoods of the Gold Coast, or the sun-kissed avenues of the Sunshine Coast, property trends are on an upswing. And if you’re considering selling or upgrading, a thoughtfully designed pool might be the perfect way to elevate your home’s appeal and value.
Ready to dive into the future of property? Let Environ Pools guide you through the process, ensuring your investment is as refreshing and rewarding as a perfect dip on a sunny day. Contact us today to get started!
Happy investing, and here’s to riding the wave of the Golden Arc!
